Crisis Survival Kit: 6 Ways To Appear Big Enough For The Job
bMighty.com
Thursday, February 19, 2009
Crisis Survival Kit: 6 Ways To Appear Big Enough For The Job
Now that the economic stimulus bill has been signed, it’s time to see what is left for smaller companies—and it doesn’t look too good. A few months ago, when bMighty predicted that small and midsize businesses wouldn’t get a bailout, they weren’t hoping to be right. Now, as organizations tighten their purse strings, they’re a lot more selective than in the past about whom they’ll do business with, leaving the Davids struggling to get noticed among the Goliaths.
“The issue centers on sustainability—will the small business exist during and after the assignment, or will a bump in the road send it crashing into the abyss?” asked Neile King, vice president of software developer Smart Online and creator of OneBiz software for small businesses. In this article, King recommends that smaller companies follow these six tips in order to appear more viable for the long term and thus more attractive to potential clients: